@demetrio, I can well imagine that what you write matches the thoughts of not only a few (potential) FP customers.
And while I fully agree with @paulakreuzer’s and @Stefan’s responses to your post, I do wonder how company Fairphone could act differently. However, I am not so much wondering what company FP could do to improve the devices, I rather wonder how communication could be improved (and at what costs).
- All the difficulties Fairphone had to face (and achievements made) should not be hidden in the blog - but be presented e.g. in a bullet list, backed with links to deeper diving articles (and for improving credibility also backed by third party investigations like the washington post videos that @Douwe linked at 🇬🇧 🇩🇪 🇫🇷 Interesting links / news articles somehow related to FP (collection). I even know a good prominent spot for that bullet list - the laughable “happy customers” counter on the front page
(@Douwe …why on earth is that thing still there, are you really confident this thing is luring in so many new customers?) - When there is a web shop and it cannot deliver, there should not only be a reference to resellers, but also prominently placed an explanation why it cannot deliver instantly - I can well imagine that there might be potential customers hooked by having seen you somewhere in the media, then they want to order…and then their 5 seconds of daily altruism are over when they see they cannot conveniently order a phone by a single click or touch but have to actually do something to get it.
- Make it clear, that all this has started as a big endeavour, and the nature of endeavours is to be risky. FP is small, started to gain experience only some years ago and needs to deal with tons of shit at the same time (from currency rates to reliability of contractors to update possibilities to media coverage…). By presenting risks openly, you might shy away potential customers, but disappointment of owners might be minimized.
- Maybe link your storytelling to other issues, helping potential customers to open their eyes more and maybe feel more embedded in a movement. Not sure how much people understand about conflict minerals, but the burning workers of the textile factory in Bangladesh are easily understood. “What makes your clothes so cheap?” can be answered by a short report on Bangladesh circumstances. “And what makes your stylish smartphone so cheap?”…“And why can you have a new one every year?”…“And what has to change and who can take care of it?”…this could also help people like @anon59030904 with the issue of [quote=“spartid, post:48, topic:26704”]
how to talk about Fairphone in a diplomatic way ?
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